“He took pride in that his lack of formal schooling led him to be a disciple of experience and experiment. ‘Leonardo da Vinci, disscepolo della sperientia,’ he once signed himself. This freethinking attitude saved him from being an acolyte of traditional thinking … His lack of reverence for authority and his willingness to challenge received
Creating a dynamic in the workplace that fosters teamwork often means thinking outside the box as well as physically stepping outside the “box” in which you work. Isolating an employee inside of a cubicle 40 hours a week is no longer beneficial to the employee or the team as a whole. In fact, getting
Establishing yourself as a thought leader is a bit like creating a marketing campaign for yourself … learn how to establish credibility and communicate with your target audience.
The difference between a good and a first-rate event coordinator is knowing how to secure the best event venue in any city, worldwide. Lucky for you, we’ve compiled a list of some of our favorite event spaces in our Nation’s Capital. These venues suit a wide range of events – from corporate luncheons to executive business meetings
Talent Shortage. It’s the latest catch phrase in the marketplace, and it is segment agnostic. Content industry talent shortage. IT talent shortage. Cybersecurity talent shortage. Top talent shortage. Everyone is talking about it. Well, I hate to burst this trendy bubble, but I have news for you … I, personally, grew my small business last year from a one-person
Sometimes as an event coordinator you might hear “I want a castle. With a moat and a dragon. A fire-breathing dragon. A dragon that breathes fire every time a guest arrives, but it has to be close to the airport. It can’t be out in the countryside, nobody wants to travel that far. It needs to
“Everyone is replaceable.” This is not my favorite quote to hear as a contractor … especially when it is coming from the member of my client’s team who controls the budget and has every intention of replacing me. (Every year. Like clockwork.) After nearly two decades in the business, I would be lying if I
Managers manage current processes and programs, while leaders create new solutions and processes. Both are valuable.
Take what you already do and package it up as a consumption-based service that you can replicate easily to scale across more clients and monetize with a subscription model.
If you’ve been around marketing or sales for more than five minutes, you are likely familiar with the pipeline. The funnel. The lead transformation process. There are as many variations of this diagram as there are sales managers in this world. Each has a slightly different twist on the criteria: are your leads BANT (budget,